Announcements

Request Info
HOSTEL FEE

Department of Management


ABOUT THE DEPARTMENT

With the objectives of imparting high quality management education and training, the JECRC University established, Department of Management, with the objective to be best in the world for teaching, research and interaction with industries.

Department of Management provides an ideal backdrop for experiential and blended learning. The Department has the latest in teaching aids, rich learning resources,   state-of-the-art infrastructure and a strong industry linkage to provide practical knowledge to the budding managers.

Graduates from the department of management are heavily recruited by many top companies. Graduates take up careers in the banking, FMCG, the finance industry, traditional large organizations, startup companies, management consulting companies, and government. Some of our top undergraduates each year enter into the Master’s and PhD program in Management at leading universities around the country and worldwide.

ACADEMIC PROGRAMMES

The Department of Management offering the following mentioned below programmes:

  1. Bachelor's of Business Administration - 3 Years
  2. Bachelor's of Business Administration Data Science and Data Analytics (Samatrix.io) - 4 Years
  3. Bachelor's of Business Administration (IBM) - 3 Years
  4. Bachelor's of Business Administration ( Tourism & Hospitality Management)  - 3 Years
  5. Bachelor's of Business Administration (Banking Financial Services and Insurance ) - 3 Years
  6. Bachelor’s of Commerce - 3 Years
  7. Master’s of Business Administration (HR. Finance, Marketing, IT & OPM - 2 Years
  8. Master’s of Business Administration(Sunstone Eduversity) - 2 Years
  9. Master’s of Business Administration Data Analytic and  Data Visualization (Samatrix.io) - 2 Years
  10. Master’s of Business Administration (IBM) - 2 Years
  11. Ph.D.Management

CURRICULUM

Attachment 1BBA Syllabus

Attachment 2B.Com. Syllabus

Attachment 3: MBA Syllabus

FACULTY

As on 29-09-2020

S.No Name of the Faculty Qualification Designation Photo
1 Prof. (Dr) Renu Pareek Ph.D, MBA, PGDMM Professor & HOD Prof. Dr Renu Pareek
2 Dr. Ruchi Goyal Ph.D, MHRM, M.A. (Economics), NET & SLET Professor & HOD Dr Ruchi Goyal
3 Dr. Rashmi Sharma Ph.D, NET (Management), MBA, B.Com. Assistant Professor Dr Rashmi Sharma
4 Dr. Jyoti Jain Ph.D (Marketing), UGC-NET (Management) Assistant Professor Dr Jyoti Jain
5 Dr. Hemant Verma Ph.D (Commerce), UGC-NET, M.Com., MBA Assistant Professor Dr Hemant Verma
6 Dr. M. Kuruvilla MBA, BPT Assistant Professor Dr M Kuruvilla
7 Dr. Ram Garg Ph.D, MBA, M.Com., FDPM (IIM- Ahmedabad-2017) Assistant Professor Dr Ram Garg
8 Dr. Varsha Tiwari Ph.D, M.Com (Banking & Business Economics), M.Phil (Commerce), LL.B., Net Exemption Assistant Professor Dr Varsha Tiwari
9 Dr. Teena Pareek Doctorate in Management (Human Resource), MBA (Human Resource Management & International Business ), MA (English Literature), B.A (Honors) Assistant Professor-I Dr Teena Pareek
10 Dr. Kirti Choudhary Ph.D (E Learning), MBA (IT Systems &Marketing), B.E (Computer Science) Assistant Professor-I  
11 Ms. P. Shivani Singh MBA(HR - MKT) , B.A. (Management) Assistant Professor Ms P Shivani Singh
12 Dr. Manish Sharma Ph.D (Finance), M.Com, MBA, M.A (Economics), UGC-NET (Commerce), UGC-NET (Management), NCMP L-2 (NSE Certified Market Professional), B.Sc. Assistant Professor Dr Manish Sharma
13 Mr. Kshitiz Anshumali B.E. (Mechanical Engg.), MBA (HR & Marketing- BIT Mesra), UGC-NET (HR) Assistant Professor Mr Kshitiz Anshumali
14 Ms. Sunita Sharma BBA, M.Com, PGDCA Assistant Professor Ms Sunita Sharma
15 Ms. Khushboo Khandelwal MBA, B.Tech (ECE) Assistant Professor Ms Khushboo Khandelwal
16 Ms. Sumedha Soni BBA, MBA (HR and Marketing ), NET (Management) Ph.D (Pursuing) Assistant Professor Ms Sumedha
17 Ms.Udita Agrawal B.Tech (ECE), MBA (Finance & Marketing), NET (Management) Assistant Professor Ms Udita Agrawal
  18 Ms. Neelakshi Chaturvedi MBA (Marketing & HR) Assistant Professor Ms Neelakshi Chaturvedi
19 Mr. Patanjai Triphati BBM, MBA (Major-Finance, Minor- Operation & Production Management) Assistant Professor Patanjali Tripathi
20 Ms. Sijo Joji MBA (HR) Assistant Professor Ms Sijo Joji
21 Mr. Arun Gautam Ph.D (Completed), NET (Commerce), M.Com( ABST), B.Com. Assistant Professor-I Mr Arun Gautam
22 Ms. Devika Sharma MBA Teaching Assistant Devika Sharma
23 Ms. Tanya Garg M.Com. Teaching Assistant Tanya Garg

 

PROGRAM EDUCATIONAL OBJECTIVE

PEOs and POs

The Programmes at department of management at JECRC University, is designed to prepare its graduates for continued learning and successful careers in industry, government, academia and consulting.

The programmes has designed in line and benchmark in higher education and research to our graduates by outcome based quality education. Our alumni by their performance will show that they will achieve one or two parameters after two to three year of graduation. Following Program Educational Objectives are finalized after various brainstorming session.

PEO-1: Students will develop themselves as effective professionals by solving real problems business problems through the live projects and case studies by developing team work, effective communication, critical thinking and problem solving skills.

PEO-2: Students will develop professional skills that prepare them for immediate employment and for life-long learning and to act with creative, innovative and entrepreneurial potential with management tools.

PEO-3: Students will demonstrate their ability to adapt to a rapidly changing environment by having learned and applied new skills and new technologies.

PEO-4: Students will be provided with an educational foundation that prepares them for excellence, leadership roles along diverse career paths with encouragement to professional ethics and active participation needed for a successful career.

PROGRAM OUTCOME

PO’s - A graduate of the management Program will demonstrate:

  1. Apply appropriate practical tools in management perspective, articulate business framework in terms of purposeful aspects and portray inter linkages among functional areas of an enterprise.
  2. Will be able to analyze and interpret the performance of an enterprise and its diverse functional units and describe various concepts in management and express their application in specific business situation.

PROGRAM SPECIFIC OUTCOMES

Human Resource Management

Students who undertake this programme will:

PSO 1: Demonstrate an understanding of key terms, theories/concepts and practices within the field of HRM and Demonstrate competence in development and problem-solving in the area of HR Management;

PSO 2: Provide innovative solutions to problems in the fields of HRM and be able to identify and appreciate the significance of the ethical issues in HR. 

PSO 3: Work effectively with colleagues with diverse skills, experience levels and way of thinking;

PSO 4: Be able to evaluate HRM related social, cultural, ethical and environmental responsibilities and issues in a global context.

FINANCE

PSO 1: Understanding of the concept of the time value of money and be able to use basic time value concepts to make basic capital investment decisions, and

PSO 2: Analyze and value securities, including debt and equity instruments and Understanding of the relationship between risk and expected return generally and for specific security classes.

PSO 3: Knowledge of the characteristics of the principle asset classes and key securities to be able to evaluate their appropriateness as investments in a broad range of portfolio applications.

PSO 4: Ability to use the concepts of the time value of money, the risk/expected return relationship and asset-class and security diversification, to construct an investment portfolio that satisfies a hypothetical client's objectives and constraints.

Marketing Management

PSO1: Identify core concepts of marketing and the role of marketing in business and society. To gain Knowledge of social, legal, ethical and technological forces on marketing decision-making.

PSO 2: Appreciation for the global nature of marketing and appropriate measures to operate effectively in international settings. Ability to develop marketing strategies based on product, price, place and promotion objectives.

PSO 3: Ability to communicate the unique marketing mixes and selling propositions for specific product offerings.

PSO 4: Ability to formulate marketing strategies that incorporate psychological and sociological factors which influence consumers. Ability to collect, process, and analyze consumer data to make informed marketing decisions

PSO 5: Ability to analyze marketing problems and provide solutions based on a critical examination of marketing information.

STUDENT OUTCOMES

As per industry requirement

  1. Analyze a complex business problem and to apply principles of business and other relevant disciplines to identify solutions.
  2. Design, implement, and evaluate a solution to meet a given set of opportunities in the context of the program’s discipline.
  3. Communicate effectively in a variety of professional contexts.
  4. Recognize professional responsibilities and make informed judgments in computing practice based on legal and ethical principles.
  5. Function effectively as a member or leader of a team engaged in activities appropriate to the program’s discipline.
  6. An ability to recognize ethical and professional responsibilities in management  situations and make informed judgments, which must consider the impact of business  solutions in global, economic, environmental, and societal contexts
  7. An ability to function effectively on a team whose members together provide leadership, create a collaborative and inclusive environment, establish goals, plan tasks, and meet objectives

ANNUAL STUDENT ENROLLMENT AND GRADUATION DATA

The following table contains the annual student enrolment and graduation information for Department of Management.

Table D-1. Program Enrollment and Degree Data

Name of the Program: BBA

Academic Year

Enrollment Year

Total Undergrad

Total Grad

 1st

2nd

3rd

4th

5th

 2020-21

 FT

161

229

 

152

 

NA

NA

542

 

 2019-20

 FT

215

 

152

 

122

 

NA

NA

489

 

 2018-19

 FT

 168

 

133

 

109

 

NA

NA

410

 

 2017-18

 FT

137

 

111

 

15

 

NA

NA

263

 

 2016-17

 FT

116

 

16

 

49

 

NA

NA

181

 

Table D-1. Program Enrollment and Degree Data

Name of the Program: B.Com.

Academic Year

Enrollment Year

Total Undergrad

Total Grad

 1st

2nd

3rd

4th

5th

 2020-21

 FT

12

 

15

 

23

 

NA

NA

50

 

 2019-20

 FT

19

 

23

 

25

 

NA

NA

67

 

 2018-19

 FT

25

 

25

 

22

 

NA

NA

72

 

 2017-18

 FT

23

 

23

 

12

 

NA

NA

58

 

 2016-17

 FT

23

 

12

 

9

NA

NA

44

 

Table D-1. Program Enrollment and Degree Data

Name of the Program: MBA

Academic Year

Enrollment Year

Total Undergrad

Total Grad

 1st

2nd

3rd

4th

5th

 2020-21

 FT

67

 

68

NA

NA

NA

 

135

 2019-20

 FT

73

 

62

NA

NA

NA

 

135

 2018-19

 FT

64

 

33

NA

NA

NA

 

97

 2017-18

 FT

33

 

38

NA

NA

NA

 

71

 2016-17

 FT

39

 

27

NA

NA

NA

 

66

RESEARCH PUBLICATIONS

S.No Title of paper Name of the author/s Name of journal Year of publication ISSN number Link to the recognition in UGC enlistment of the Journal /Digital Object Identifier (doi) number
1 Social Media- A New Tool In Modern Era Marketing Sachin Gupta, Sumit Chaturvedi INTERNATIONAL JOURNAL OF ENGINEERING SCIENCES & MANAGEMENT RESEARCH (IJESMR) 2015 2349-6193 https://www.researchgate.net/publication/299535545_SOCIAL_MEDIA_-_A_NEW_TOOL_IN_MODERN_ERA_MARKETING
2 Social Media Promotions –Can We Restrict It Under Laws? Sachin Gupta INTERNATIONAL JOURNAL OF RESEARCH: GRANTHAALAYAH 2015 2350-0530 https://www.researchgate.net/publication/306038943_SOCIAL_MEDIA_PROMOTIONS_-CAN_WE_RESTRICT_IT_UNDER_LAWS
3 Challenges faced by EPIP of Gems and Jewellery Industry with special reference to Jaipur Parul Agarwal EDUVED INTERNATIONAL JOURNAL OF INTERDISCIPLINARY RESEARCH, 2014. 2015 23486775 Print  23495480 http://www.eduved.org/oct2014/editedJ0253.pdf
4 Attaining India’s Demographic Dividend: A way forward Parul Agarwal International Journal of Advanced Research in Computer Science and Management Studies, Gujrat, 2014. 2015 23217782 , 23471778 https://www.researchgate.net/publication/343047850_International_Journal_of_Advance_Research_in_Computer_Science_and_Management_Studies_Attaining_India's_Demographic_Dividend_A_way_forward
5 An Effect Of Social Media On The Youth Buyer Behaviour For Apparels In Jaipur City: A Study.” Dr. Sachin Gupta, Mr. Sumit Chaturvedi INTERNATIONAL JOURNAL OF BUSINESS AND ADMINISTRATION RESEARCH REVIEW (IJBARR 2015 2347-856X https://www.researchgate.net/publication/321746761_AN_EFFECT_OF_SOCIAL_MEDIA_ON_THE_YOUTH_BUYER_BEHAVIOUR_FOR_APPARELS_IN_JAIPUR_CITY_A_STUDY
6 Online Shopping and Folklore- A Review: With Special Reference To India, Sachin Gupta, Anand Vyas INTERNATIONAL JOURNAL OF RESEARCH – GRANTHAALAYAH 2015 2350-0530 https://www.researchgate.net/publication/306038842_ONLINE_SHOPPING_AND_FOLKLORE_-A_REVIEW_WITH_SPECIAL_REFERENCE_TO_INDIA
7 A study on E- Marketing:- Its impact on Consumers in Ajmer, Rajasthan Prof. Dr. Parul Agarwal INDIAN JOURNAL OF APPLIED RESEARCH, 2014 2015  2249-555X https://www.researchgate.net/publication/314897695_A_Study_on_E-Marketing_-_its_Impact_on_Consumers_in_Ajmer_Rajasthan
8 Growth Of Small Businesses In India Through Impact of Social Media Dr. Sachin Gupta INTERNATIONAL JOURNAL OF ENGINEERING SCIENCES & MANAGEMENT RESEARCH (IJESMR) 2015 2349-6193 https://www.academia.edu/13277881/GROWTH_OF_SMALL_BUSINESSES_IN_INDIA_THROUGH_IMPACT_OF_SOCIAL_MEDIA
9 Human Inadequacies in Corporate Failures: A case study Dr. Abha Mohan International Journal of Multidisciplinary Approach & Studies 2015 2348-537X http://oaji.net/articles/2015/887-1427184909.pdf
10 ENTREPRENEURIAL LEADERSHIP: A NEW YARDSTICK Sachin Gupta INSPIRA: JOURNAL OF MODERN MANAGEMENT & ENTREPRENEURSHIP. (A NATIONAL QUARTERLY/REFEREED JOURNAL. 2015 2231-167X https://scholar.google.com/citations?user=TmJMb20AAAAJ&hl=en
11 Building corporate culture for competitiveness in entrepreneurial firms (Book Chapter) Singh, B., Sadri, S. Handbook of Research on Entrepreneurship in the Contemporary Knowledge-Based Global Economy 2015 9781466687981 https://www.igi-global.com/chapter/building-corporate-culture-for-competitiveness-in-entrepreneurial-firms/139870
12 Perceived risk, trust and information seeking behavior as antecedents of online apparel buying behavior in India: An exploratory study in context of Rajasthan Chaturvedi, S., Gupta, S., Hada, D.S. International Review of Management and Marketing 2016 21464405 https://www.researchgate.net/publication/309810879_Perceived_Risk_Trust_and_Information_Seeking_Behavior_as_Antecedents_of_Online_Apparel_Buying_Behavior_in_India_An_Exploratory_Study_in_Context_of_Rajasthan
13 An empirical study of Organizational Development through HR Services Satisfaction Index– A Case Study (Astech. Compupowers, Pvt. Ltd) Dr. Ruchi Goyal International Journal of trends in Scientific research and development. ISSN - 2456-6470 2017 2456-6470 https://www.academia.edu/35908677/An_Empirical_Study_of_Organizational_Development_through_HR_Services_Satisfaction_Index_A_Case_Study
14 “PRADHAN MANTRI JAN DHAN YOJANA (PMJDY) - A CONCEPTUAL STUDY” Dr. Ruchi Goyal, Ms. Neha Sharma International Journal of Research – GRANTHAALAYAH. [Vol.5 (Iss.4):] 2017 2350-0530(O),  2394-3629(P) https://journals.indexcopernicus.com/search/article?articleId=1499407
15 Effect of Social Media on Online Shopping Behaviour of Apparels in Jaipur City: An Analytical Review Sachin Gupta, Sumit Chaturvedi Journal Of Business Management, Commerce & Research (Jbmcr) (An International Referred Quarterly Business A Research Journal) 2017 2319-250X https://www.researchgate.net/publication/324106097_Effect_of_Social_Media_on_Online_Shopping_Behaviour_of_Apparels_in_Jaipur_City-_an_Analytical_Review#:~:text=full%2Dtext%20PDF-,Effect%20of%20Social%20Media%20on%20Online%20Shopping%20Behaviour%20of,Jaipur%20City%2D%20an%20Analytical%20Review&text=Social%20media%20tools%20have%20become%20superb%20channels%20for%20marketers%20to%20reach%20consumers.&text=The%20objective%20of%20the%20paper,of%20apparels%20in%20Jaipur%20city%20.
16 Effect of Social Media on Online Shopping Behaviour of Apparels in Jaipur City: An Analytical Review Sumit Chaturvedi,Sachin Gupta Journal Of Business Management, Commerce & Research (Jbmcr) (An International Referred Quarterly Business A Research Journal) 2017 2319-250X https://jbmcr.org/pdf/Effect-of-Social-Media-on-online-Shopping-behaviour-of-Apparels-in-Jaipur-City-An-Analytical-Review.pdf
17 Benefits and Drawbacks of M-Commerce in India: A Review Sachin Gupta, Anand Vyas INTERNATIONAL JOURNAL OF ADVANCED RESEARCH IN COMPUTER AND COMMUNICATION ENGINEERING 2017 2278-1021 https://ijarcce.com/wp-content/uploads/2012/03/IJARCCE4G-s-sachin-gupta-Benefits-and-Drawbacks.pdf
18 Corporate Social Responsibility in India: A Global Commitment. Sachin Gupta INTERNATIONAL JOURNAL OF LATEST TECHNOLOGY IN ENGINEERING, MANAGEMENT & APPLIED SCIENCE: 2017 2278-2540 https://www.researchgate.net/publication/262763936_Corporate_Social_Responsibility_In_India_A_Global_Commitment
19 Financial Inclusion in India-A Review of Initiatives and achievements Parul Agarwal IOSR JOURNAL OF BUSINESS AND MANAGEMENT, 2014 2017 2278487X 23197668 https://www.researchgate.net/publication/314823121_Financial_Inclusion_in_India_-_a_Review_of_Initiatives_and_Achievements
20 “Effect of Social Networking site on Apparels Buying Behaviour in Jaipur City with Special Reference of Facebook” Dr. Sachin Gupta** Mr. Sumit Chaturvedi THE INTERNATIONAL JOURNAL OF BUSINESS & MANAGEMENT 2017 2321-8916, https://www.researchgate.net/publication/326706449_Effect_of_Social_Networking_Site_on_Apparels_Buying_Behaviour_in_Jaipur_City_with_Special_Reference_of_Facebook
21 Hacking and E-commerce: A Review With Special Reference to India Act 2000 * Dr. Sachin Gupta ** Mr. Anand Vyas PACIFIC BUSINESS REVIEW INTERNATIONAL 2017  0974-438X. https://www.researchgate.net/publication/248982867_E-commerce_and_the_law_A_review_of_India's_Information_Technology_Act_2000
22 FINANCIAL INCLUSION INITIATIVES IN RAJASTHAN: AN OVERVIEW Ms. Neha Sharma , Dr. Ruchi Goyal Inspira-Journal of Commerce, Economics & Computer Science (JCECS) 2017 2395-7069 https://inspirajournals.com/uploads/Issues/1440304840.pdf
23 Challenges assessment for the e-commerce industry in India: A review (with special reference to flipkart v/s snapdeal) Vyas, A., Gupta, S Journal of Global Information Management 2017  1062-7375, 1533-7995 https://www.researchgate.net/publication/318510661_Challenges_Assessment_for_the_E-Commerce_Industry_in_India_A_Review_With_Special_Reference_to_Flipkart_VS_Snapdeal
24 Self help group: A strategic tool for women empowerment Mathur, P., Agarwal, P Pertanika Journal of Social Sciences and Humanities 2017 0128-7702 https://sg.inflibnet.ac.in/bitstream/10603/66874/8/08_chapter%202.pdf
25 Marketing of microfinance for rural women: Evidences from Rajasthan ( Book Chapter) Mathur, P., Agarwal, P Strategic Marketing Management and Tactics in the Service Industry 2017 1522524762 https://www.igi-global.com/chapter/marketing-of-microfinance-for-rural-women/179990
26 Perception towards financial factors – A comparison between MSMEs Owners / Managers: Aware and unaware of Government Initiatives Garg, S. International Journal of Economic Research 2017 9729380 https://www.researchgate.net/publication/320137516_Perception_towards_financial_factors_-_A_comparison_between_MSMEs_Owners_Managers_Aware_and_unaware_of_Government_Initiatives
27 Self-help groups: A seed for intrinsic empowerment of Indian rural women Mathur, P., Agarwal, P. Equality, Diversity and Inclusion 2017 2040-7149 https://www.emerald.com/insight/content/doi/10.1108/EDI-05-2016-0039/full/html
28 Micro, small and medium enterprises in India: A review of growth and challenges in the present scenario Garg, S., Agarwal, P. International Journal of Applied Business and Economic Research 2017 9727302 https://www.researchgate.net/publication/316009384_Micro_small_and_medium_enterprises_in_India_A_review_of_growth_and_challenges_in_the_present_scenario
29 Impact of socio-economic conditions on qualities of youth affecting their selection in the defence forces Gosain, C.R.K., Agarwal, P., Siwach, P.S. International Journal of Applied Business and Economic Research 2017 9727302 https://www.researchgate.net/publication/315928596_Impact_of_socio-economic_conditions_on_qualities_of_youth_affecting_their_selection_in_the_defence_forces
30 Earthquake and resultant apocalypse of Shimla city Singh, H., Siwach, P.S. International Journal of Risk Assessment and Management 2018 1741-5241 https://www.inderscience.com/info/inarticle.php?artid=95791
31 Doklam Plateau and Three Warfares Strategy Bisht, N.S.P., Jain, R., Gambhir, V. China Report 2019 0009-4455 https://journals.sagepub.com/doi/abs/10.1177/0009445519875234?journalCode=chra
32 Self help groups: An exogenous women empowerment strategy in India Agarwal, P., Mathur, P. Kasetsart Journal of Social Sciences 2019 0125-8370 https://so04.tci-thaijo.org/index.php/kjss/article/view/242370
33 Behavioral traits and investment decisions: An empirical study on executives of financial service
sector
Patni, I., Choubey, S. International Journal of Recent Technology and Engineering 2019 2277-3878 https://www.ijrte.org/wp-content/uploads/papers/v7i6s4/F10030476S419.pdf

AREAS OF CONSULTANCY

The department consultancy services covering various areas of management in various verticals and functional domains mentioned above. We can contribute towards designing and implementing policies, systems and processes at the corporate and departmental levels. The resources/ Expertise available in the department:

S.No

Name of the Faculty

Area

1

Prof. Renu Pareek

Marketing, Branding and Services

2

Dr. Ruchi Goyal

Organizational Behavior, Human Resource Management

3.

Dr. M.Kuruvilla

Human Resource Management & Strategic Management

4.

Dr. Rashmi Sharm

Financial Decision Making in Corporation, Risk Management

5.

Dr. Jyoti Jain

Advertising & Promotion, and Customer Orientation

6

Dr. Hemant Verma

Economics, Value-Creation for Stakeholders

Strategic & Functional Alignmen

7.

Dr. Ram Garg

Finance & Accounting : Cost Based Decisions (Break-Even Point), Activity based costing

8.

Dr. Manish Sharma

Profit Planning and Budgeting,Management Control System

9

Dr. Varsha Tiwari

Human Resource Management ,Leadership, Communication and Motivation, Business Negotiation Skills, CSR and Environment Sustainability

10

Dr. Teena Pareek

HR Scorecard – Strategic HRM

HRIS & HR Analytics, Counselling & Coaching

11.

Dr. Kirti Choudhary

Information Technology, Goal/Setting & Monitoring, Performance Expectations

Performance Review and Counseling